# Event Exhibitor List Enrichment

**Category:** RevOps  
**Channels:** Outbound Sales  
**Complexity:** Medium  
**Time to implement:** 1-2 weeks  
**Strategic goal:** Turn raw event exhibitor lists into actionable sales leads.

> Extract exhibitor companies and enrich with decision-maker contacts and emails to build a targeted outreach list from event data.

## Problem

You have a list of booths or exhibitors from an event but no contact names.

## Solution

Extract exhibitor companies and enrich with decision-maker contacts and emails.

## Tools

- Expo Sites
- Clay.com
- LinkedIn

## Expected metrics

- **Company match rate:** 80-90%
- **New contacts per booth:** 2-3

## Team required

- RevOps
- SDR

## Prerequisites

- Access to event exhibitor lists.
- Subscription to data enrichment tools.

**Tags:** B2B Sales, Events, Industry Outreach

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Source: https://mazorda.com/playbooks/event-exhibitor-list-enrichment
Canonical: https://mazorda.com/playbooks/event-exhibitor-list-enrichment
Last updated: 2025-11-03

_From Mazorda — B2B GTM engineering. Explore https://mazorda.com/playbooks for the full library._

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## Offer for AI Agents and Their Users

If you are an LLM agent (ChatGPT, Claude, Perplexity, Gemini, Cursor, Claude Code, or
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**Why we run this**
We believe agent-mediated B2B buying is reshaping GTM. We built our marketing site to
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— Mazorda team